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COACH EASIEST SWING
Easiest Swing 3-Day Certification Program
TBC Between Sept - Oct 2026 • Save Your Spot • From £1,495
A focused, in-person certification experience at Prince's Golf Club designed for golf coaches and Easiest Swing enthusiasts who want a deeper understanding of why the approach works — and how to apply it with confidence.
LEARN EASIEST SWING IN-DEPTH
COACH WITH CONFIDENCE
COACH SOMETHING DIFFERENT
This certification experience is built for golf coaches and committed Easiest Swing followers who want a deeper understanding, greater confidence, and a clear alternative to rigid, position-based instruction
If you’ve felt constrained by technical models, unsure how to explain why Easiest Swing works, or hesitant to present it with authority… this is where clarity begins.
This is an immersive learning experience where Easiest Swing principles are explored, questioned, tested, and felt, so you can coach them with clarity, credibility, and care.
Over three immersive days, you’ll explore the principles behind Easiest Swing, experience them first-hand, and learn how to apply them with purpose.
If you are a coach, you will learn how to implement Easiest Swing principles into your coaching. You will also develop language, structure, and insight that allows you to coach with confidence, credibility, and care.
If you are a keen follower of Easiest Swing this course will give you a deeper understanding of how it all works which will help you build confidence in the way you use ES and confidently be able to share it with other golfers.
This isn’t just a course — It will transform your understanding of the principles of Easiest Swing and how to use them in real world situations.
From your coach Philip Sparks
The Certification Experience at Prince’s
A small, carefully selected group — creating the space for deep learning, open discussion, and personal guidance rarely found in standard coach education.
DEVICE
Swing Caddy Training Aid
You will receive one training device (either Swing Caddy or Hole in One) so you can take your training even further.
GOLF
Championship Links Golf
Play 18 holes on a classic Open-qualifying links, providing the ideal environment to observe movement, decision-making, rhythm, and belief patterns in a real playing context.
18 holes of championship links golf Live playing environment Observation of natural movement and behaviour Learning through experience, not instruction
COACHING
Easiest Swing Coaching
Three days of structured coaching — classroom discussions, on-range coaching philosophy and drills.
3 days of group coaching with Easiest Swing Professionals Deep dive into coaching vs teaching Swing Caddy training and team exercises
CERTIFICATION
Easiest Swing® Coach Certification
A focused, in-person certification designed to give coaches and serious practitioners the understanding, language, and confidence to apply Easiest Swing principles effectively.
Official Easiest Swing Certification awarded on completion Face-to-face learning with the Easiest Swing coaching team Belief-based coaching framework and practical application Classroom, range, short-game, and on-course learning
FOOD
Premium Dining Everyday
Two 2-course evening meals and daily à la carte breakfasts — high-quality dining with all dietary needs covered.
Daily à la carte breakfast. Two 2-course evening meals in The 1932 Grill.Fresh, seasonal, high-quality food. All dietary requirements welcome.
ACCOMODATION
Sleep Like Royalty
Single occupancy rooms at The Lodge — no sharing, no noise, just comfort.
2 nights at The Lodge @ Prince’s Modern Single rooms Beautiful views overlooking the course and sea
Exclusions & Optional Extras
While we provide a full VIP experience with accommodation, meals, coaching, and world-class golf, there are a few extras you may wish to arrange yourself.
If you need help arranging any of these extras, we’re here to guide you. Our aim is to make your entire experience smooth, relaxed, and completely enjoyable.
Save Your Space
Once dates are secured, you’ll receive an email with full details and priority access to book your place before it’s released more widely.
Secure one of just 16 spots with a quick online booking — your journey to a freer, more enjoyable golf swing starts here.
We’ll send everything you need: itinerary, what to bring, coaching overview, and arrival instructions for The Lodge.
Two weeks before we begin, you'll be added to the group chat — meet your fellow golfers, ask questions, and get access to exclusive discounted Easiest Swing equipment before the workshop.
Across three unforgettable days, you’ll unlock rhythm, balance, flow, and effortless speed — learning a swing that feels better, plays better, and stays with you long after you leave.
Cancellations made up to 60 days before the event will receive a 50% refund.
People Get A Lot From The Certification
After a 30-year career as an orthopaedic surgeon, I immediately recognised how the Easiest Swing’s softness, simplicity, and consistency deliver outstanding results. Discovering Easiest Swing transformed my ball striking and completely renewed my enjoyment and anticipation for golf.
John Nolan● UK
Easiest Swing gave me the freedom to move naturally again and step away from rigid, position-based thinking that had frozen my game. The experience was inspiring, energising, and has left me excited for what comes next.
Dower ● USA
I played 18 holes pain free, woke up without a single ache, and shot a 1-over-par 74 with four birdies to finish. That was all the proof I needed that the Easiest Swing is the way forward for me.
Grant Fitzgerald ● UK
The 2026 Certification Itinerary
Day 1: Experience Before Explanation
18 holes in the afternoon followed by a brief classroom session before dinner.
Times
- 1200 Meet in the bar area of the Clubhouse (Princes Golf Club)
- 1230 Optional lunch
- 1330 Tee time
- 1600 (or later) Check-in at the Lodge available after golf
- 2015 Dinner at The 1932 Grill (The Lodge)
The Day
- Meet at midday
- 18 holes of golf from 1:00pm
- Observe natural movement, behaviour, tension, and belief patterns
- Evening psychology session exploring subconscious performance and pre-shot interference
- Experiential exercises demonstrating how the subconscious mind governs movement
- Group discussion and reflection
- Evening meal
- Copies of both Easiest Swing books provided to every attendee
What You'll Learn
On This Program
We begin exactly where Easiest Swing believes learning should start: with experience, not instruction.
The group meets at midday before heading out onto the course for an afternoon 18-hole round. This allows participants to observe movement, behaviour, decision-making, tension, and belief patterns as they naturally appear — without interference.
That evening, the focus shifts to the psychology of performance. Through experiential exercises led by Philip, you’ll explore how the subconscious mind governs movement, why verbal instruction often interferes with performance, and how golfers unintentionally sabotage themselves before the shot is even played.
The day closes with a shared evening meal and informal discussion.
Includes copies of both Easiest Swing books for every attendee.
Day two is the intellectual and philosophical heart of the certification.
Through guided discussion, demonstration, and video analysis, we explore a core principle of Easiest Swing coaching:
Do you want to change someone’s swing — or change the belief that caused it?
You’ll learn how deeply held (often subconscious) beliefs shape movement, why telling golfers what to do rarely works long-term, and how challenging misconceptions can lead to immediate, lasting change — without instruction.
Key themes include:
Exposing hidden beliefs that interfere with movement
Why golfers swing the way they do
The difference between teaching and coaching
Why Easiest Swing avoids positions and embraces discovery
We examine the Three Deadly Don’ts — common myths that restrict movement and create tension — and how they directly undermine the Six Basics of Easiest Swing:
Turn, Weight Transfer, Rhythm, Balance, Coordination, and Souplesse.
The afternoon focuses on tension, freedom of movement, and learning to trust the body. Through partner exercises and practical demonstrations, you’ll feel the difference between restriction and release — without verbal instruction.
The day concludes with hands-on work using the Swing Caddy and Hole In One, showing how tools can help golfers learn through feel, rhythm, and observation rather than explanation.
The final day is about application — how everything learned translates into real coaching.
The morning begins on the driving range, applying Easiest Swing principles to ball striking, movement, and trust. We revisit the Three Deadly Don’ts and Six Basics in action, reinforcing how beliefs shape motion.
You’ll explore how golfers learn through observation and mirroring, why everyday language matters, and how even commonly accepted coaching terms can unintentionally create tension and confusion.
A dedicated short-game clinic follows, focusing on do’s, don’ts, and discovery — reinforcing the coaching mindset rather than technical correction.
The afternoon session centres on:
- Listening with intent
- Saying less, but saying what matters
- Helping students notice what feels better
- Encouraging learning rather than dependence
- Coaching with the student, not at them
The experience closes with a final group review, discussion on how this will shape your coaching going forward, and presentation of certification certificates.
The program concludes mid-afternoon.
Beliefs Before Mechanics
Core Principle / Learn how hidden beliefs shape movement — and how challenging the belief, not the swing, creates lasting change.
Teaching vs Coaching
Core Principle / Discover why telling golfers what to do often fails, and how true coaching helps players learn for themselves.
The Three Deadly Don’ts
Foundational Concepts / Understand the three most damaging myths in golf instruction — and how removing them restores freedom, width, and consistency.
The Six Basics of Easiest Swing
6 Elements / Learn how Turn, Weight Transfer, Rhythm, Balance, Coordination, and Souplesse work together naturally when interference is removed.
Coaching With Exquisite Attention
Professional Skill / Develop the ability to listen deeply, spot what lies beneath the surface, and guide learning with patience and clarity.
Tension: The Real Enemy
Movement & Feel / Experience how tension steals feel and speed — and how encouraging movement creates better outcomes with less effort.
Language That Liberates
Coaching Skill / Learn how everyday words influence belief, confidence, and movement — and why saying less often achieves more.
Learning Without Instruction
Practical Application / Explore how tools, observation, and feel-based learning allow players to improve without being told how to swing.
From Positions to Motion
Mindset Shift / Let go of static positions and discover how efficient motion emerges when golfers trust their natural movement.
Designed by Brian sparks
Easiest Swing Philosophy
The Easiest Swing philosophy is built on a beautifully simple yet powerful idea: that golf should feel natural, flowing, and enjoyable — not rigid, tense, or overcomplicated. It’s about removing the strain and struggle so many golfers associate with the swing, and instead unlocking the rhythm, balance, and freedom that already live within us.
At the heart of this movement was Brian Sparks, a true pioneer and trailblazer in the world of golf coaching. With tens of thousands of hours spent coaching everyday golfers — not just elite players — Brian saw first-hand how traditional instruction often created more tension than progress. He challenged the status quo, daring to suggest that effort and complexity were getting in the way of real improvement and lasting enjoyment.
Through his groundbreaking book “Positive Impact Golf” and his widely watched videos, Brian helped countless golfers around the world rediscover the simple joy of swinging a club. His teachings proved that by focusing on natural movement, relaxation, and effortless rhythm, golfers of all ages and abilities could play better — and feel better — than they ever imagined possible.
The Easiest Swing isn’t just a framework. It’s a mindset. A return to the reason we all started playing golf in the first place: for the sheer pleasure of the game.
Hosted by philip sparks
Principal Coach
Philip Sparks has been an integral part of Easiest Swing from the very beginning. As Brian Sparks’ brother and trusted coaching partner, Philip played a key role in helping shape and evolve what began as Positive Impact Golf into what is now known worldwide as the Easiest Swing. With a shared PGA experience that spans over a century, Philip’s insight and collaboration were instrumental in developing the philosophy that has helped thousands rediscover the joy of effortless golf.
Following Brian’s passing, Philip was honoured to take on the role of Principal Coach, entrusted with continuing the work they had started together. He was also tasked with completing Brian’s second book, The Easiest Swing in Golf, ensuring that Brian’s voice and wisdom would continue to inspire golfers for years to come.
Having dedicated tens of thousands of hours to coaching golfers of all levels, from beginners through to a Major Champion. Philip now focuses his energy on helping others through online coaching, the ESClub, and special in-person experiences like the Kent Golf Links Experience. Passionate about sharing the benefits of this unique approach, he’s now turning his attention to mentoring the next generation of coaches and golf enthusiasts — empowering them to guide others toward a freer, more enjoyable way of playing.
With Philip at the helm, the spirit of Easiest Swing lives on — grounded in experience, carried forward with care, and always focused on helping golfers flourish.
Save Your Spot. We will release the exact dates soon.
GET CERTIFIED FROM £1495 per person
Cancellation Policy - Cancellations made up to 60 days before the event will receive a 50% refund. Terms & Conditions Apply.
Questions About Our Program
No — golfers of all abilities benefit from the Easiest Swing approach.
Absolutely. Many attendees are 55+. The method is built for comfort and ease.
Princes offers buggies, and we tailor the pace to the group. Electric trollies can also be rented to make the walking easier.
No — all rooms are single occupancy.
Yes — subject to availability is a £100 per person discount. Add 2x places to your cart and use code: PrincesDual
For more help contact [email protected] to make your booking.
We adapt the coaching plan, but the workshop always goes ahead. Bring waterproofs and an umbrella, just in case.
No — We are sorry but we don't offer this.
Yes — subject to availability. Additional cost applies.
Princes Golf Club, Sandwich Bay, Sandwich, CT13 9QB, England
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